Bajaj Auto Ltd, which owns 49% in the Austrian sports bike brand KTM AG, on Thursday launched the updated version of the Duke 390 for the Indian market.
KTM said the new model is BS-IV compliant but they have not increased the prices accordingly.
The KTM Duke 390 is priced at Rs 2.25 lakh, ex-showroom New Delhi.
KTM is the largest motorcycle brand in Europe selling over 2 lakh units worth €1.14 billion in 2016. Bajaj Auto had picked a little over 49% in the company in 2008 when it was financially in trouble.
KTM claims to be the largest player in the entry to mid-segment sports bikes segment in the country, with over 33% volume share and 41% value share, selling 37,000 units in 2016, when it grew 36%.
Amit Nandi, president, Probiking (sports bikes division) at Bajaj Auto, said he expects KTM to maintain sales momentum of last year.
Bajaj introduced the KTM Duke in 2012 and since then the Austrian bike maker has grown at a compounded annual growth rate (CAGR) of 63% to become the largest selling premium naked motorcycle in the country.
The KTM Duke 390 is an absolutely new model that is designed on the lines of the Super Duke 1290. It was unveiled in Europe earlier this year and making its way to India.
Nandi said the company will have 500 showrooms by the end of next fiscal year, up from 325 now. The new Duke 390 will reach the market over the next two weeks and would set market ablaze!